Marketing Kelowna and area continues into Autumn

It’s safe to say that 2017 has been a challenging year for our destination. What’s important to note is that throughout the weather-related challenges, local businesses have remained open and continued to provide great experiences for visitors from far and wide. Tourism Kelowna continued to market our destination throughout the summer, and we have extended paid marketing tactics into the autumn.

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Kelowna’s Ale Trail helps quench your thirst for beer (and adventure!)

Want a view to go with your craft brew? Then the Kelowna Ale Trail is for you.

Tourism Kelowna is proud to support the Kelowna Ale Trail, the BC Ale Trail’s newest itinerary to explore.

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Request for Feedback: TOTA’s Survey of the Economic Impact of the BC Wildfires

The Thompson Okanagan Tourism Association (TOTA) is collecting information regarding the economic impact of the current wildfire situation on tourism businesses in the region.

Your feedback will help TOTA provide the provincial government with an overview of the effects the wildfires are having on local businesses, both in areas directly affected and those outside of the directly affected areas.

You can participate in the survey by clicking here.

Emergency information and resources for B.C.’s tourism industry

While there are currently no wildfires in Kelowna and area, below is important information for tourism business operators from our provincial marketing organization, Destination British Columbia. Tourism Kelowna continues to market our destination and our visitor centre team continues to provide travel information and planning services for summer visitors looking for up-to-date information and current conditions.

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President & CEO Nancy Cameron Leaving Tourism Kelowna

June 22, 2017: Kelowna, BC – After over 17 years with Tourism Kelowna, President and CEO, Nancy Cameron has decided to leave her position to relocate with her family to Vancouver Island.

“We would like to extend our thanks and deepest appreciation for Nancy’s contributions to the development and operation of this highly effective organization that generates such benefits to our tourism businesses and community as a whole” stated Daniel Bibby, Chair of Tourism Kelowna. “Her commitment to this industry locally, provincially and nationally and the respect she has earned through such involvement, contributed greatly to her successful organization leadership of Tourism Kelowna.”

Understanding the extraordinary tourism potential of Kelowna and area, Cameron is responsible for evolving Tourism Kelowna into the current not-for-profit organization. One that is governed by an industry elected board of directors and is responsible for generating customers for the many area businesses that rely on tourism for their success. The organization has seen remarkable success under her leadership, including the implementation of sustainable, performance-based funding through the municipal and regional district tax, a sixty percent increase in the number of annual visitors to Kelowna and the Central Okanagan and most recently, the approval from City Council to relocate the Visitor Centre to a more pedestrian friendly, prominent location.

“I would like to extend my sincerest thanks to the Tourism Kelowna Board of Directors, staff, volunteers, and tourism businesses for their support and enthusiasm for Tourism Kelowna and this vibrant and growing tourism economy” said Cameron. “My time with this organization has been filled with rewarding opportunities and I’ve had the good fortune to work with many very special people who are committed to this industry’s success.”

Tourism Kelowna’s Board of Director’s will begin a search for Cameron’s replacement in the weeks ahead.