What better way to create demand for Kelowna and inspire travel to our area than by leveraging some of the beautiful user-generated content (UGC) that’s available? Continue reading
Five Photo Stops were installed throughout Kelowna at the beginning of August. The photo stops were installed in high foot traffic locations where visitors and locals are commonly taking photos and posting them to social media channels. The Photo Stop signs are intended to inspire visitors and local residents who are taking photos, to include #exploreKelowna and the photo stop location in their posts. Tourism Kelowna staff monitor these hashtag and in turn hope to interact with in market visitors. The five current locations of Photo Stops are Knox Mountain Crown Lookout, Rotary Marsh Boardwalk, The Ogopogo Statue, Boyce-Gyro Beach, and Rotary Beach. Each of these locations has its own unique hashtag displayed on the sign.
To view photos visitors are taking at these locations click here.
If you have any suggestions for future Photo Stop locations, please contact email@example.com.
In January of this year the information kiosk located in the arrivals area of the Kelowna International Airport became an Official Satellite Visitor Centre in the Destination BC network. This meant that more material pertaining to the province and the tourism regions of BC would be racked on the shelves for locals and visitors to enjoy. As of last Friday the kiosk has also been spruced up with a new sign to reflect this change. This new sign, designed and installed by Signcraft consists of three Destination BC Visitor Centre logos and three digital screens. Over the coming weeks the Visitor Services and Marketing staff will be developing new content that will be displayed on the digital screens. This content will include videos of Kelowna along with instagram and twitter photos submitted to the hashtag #ExploreKelowna. For more information on this initiative please contact me at firstname.lastname@example.org.
Tourism Kelowna’s Instagram account has crested 550 shutterbug followers. We launched the #ExploreKelowna hashtag in the summer of 2013 and it now has just under 1600 photos, and more than 6,000 likes. This hashtag is being used by locals sharing … Continue reading
Tourism Kelowna works strategically on on Search Engine Optimization (SEO) to ensure consumers find your businesses in their Kelowna internet searches. This past August, the Tourism Kelowna Website was re-launched with many notable improvements including a new, more SEO-friendly, platform. Continue reading
Tourism Kelowna’s website is now mobile! Many of us are familiar with searching for information on our smartphones. In most cases mobile websites offer a quick and convenient way to access information when we’re on-the-go with smartphones in hand and not sitting at our desks in front of the computer. Well now Tourism Kelowna’s stakeholders look smart on a smartphone too! Continue reading
It’s here! The 2013 Kelowna and area Visitors’ Guide is hot off the press and has already started filling racks across the city, the valley, the province and the country! Continue reading